Event marketing and growth — page 12
Filling the room: landing pages, email, social, partnerships and paid channels for events.
334 stories in this topic
How to Create a Shareable Event Invitation Link: Step-by-Step Guide
Learn how to create a shareable event invitation link, collect registrations, manage access, share your event across channels, and turn attendance into more meaningful networking without making the invitation process complicated.
How to Create a Free RSVP Link for an Event: Step-by-Step Guide
Learn how to create a free RSVP link for an event, share it with guests, collect registrations, manage attendance, and avoid common RSVP mistakes. This practical guide also explains when a simple RSVP form is enough and when an event platform such as MeetWho can make registration, attendee management, check-in, and networking easier.
How to Manage Free and Paid Community Events Together
A practical guide for community organizers who run both free and paid events. Learn what to centralize, what to keep separate, and how to design a consistent workflow for registration, approvals, waitlists, communication, check-in, networking, and follow-up without confusing ticket payment with attendee management.
How to Create a Public Event Calendar: A Step-by-Step Guide
Learn how to create a public event calendar that makes events easy to discover, share and join. This practical guide covers calendar structure, publishing options, registration, privacy, promotion and attendee experience, plus when an event platform such as MeetWho can simplify event management and meaningful networking.
How to Publish All Your Company Events in One Calendar
A practical guide to creating one reliable calendar for every company event—from standardizing event data and publishing workflows to registration, reminders, governance, and post-event follow-up. It also shows where MeetWho can support event pages, attendee management, and meaningful networking without turning the calendar itself into a product pitch.
How to Build an Event Calendar for a Startup Community
Learn how to build a startup community event calendar that balances recurring meetups, workshops, networking, founder support, and flagship events. This practical framework covers audience needs, event cadence, planning, registration, promotion, networking, measurement, and a reusable calendar template.
Meeting Booking Page: How to Create One That Converts
Learn what a meeting booking page is, what it should include, how to design a frictionless booking experience, and when event registration or networking workflows are a better fit. This practical guide covers structure, UX, SEO, privacy, conversion, and post-booking best practices.
How to Organize Contacts After a Conference: A Practical Follow-Up System
A practical system for turning conference contacts into useful professional relationships. Learn how to consolidate names, capture context, prioritize people, plan follow-ups, track conversations, and avoid letting valuable connections disappear into a spreadsheet or contact list.
Event Lead Capture Software: How to Capture, Qualify, and Convert Better Event Leads
A practical guide to event lead capture software: how it captures attendee and prospect data, supports qualification and follow-up, what features and workflows to compare, and where registration, check-in, attendee management, and intelligent networking fit into a modern event growth stack.
Event Lead Capture App: How to Capture, Qualify, and Convert Better Event Leads
An event lead capture app helps organizers and event teams collect attendee information, qualify opportunities, manage follow-up, and turn event interactions into measurable relationships. This guide explains the workflows, features, privacy considerations, evaluation criteria, and post-event processes that matter—and where registration, QR check-in, attendee management, and intelligent networking fit.
Event Lead Capture: How to Capture, Qualify, and Convert Event Leads
A practical guide to event lead capture across the full event lifecycle. Learn how to collect the right attendee data, reduce registration friction, use QR check-in, qualify intent, plan follow-up, evaluate lead capture tools, and turn event participation into meaningful business relationships.
Trade Show Contact Scanner: A Practical Guide to Capturing, Qualifying, and Following Up With the Right People
A practical guide to trade show contact scanners: how contact capture works, which features matter, how to qualify leads, protect attendee privacy, improve follow-up, and decide when scanning alone is not enough for meaningful event networking.
Trade Show Lead Scanner: How to Capture, Qualify, and Follow Up on Better Leads
A practical guide to trade show lead scanners: how badge and QR lead capture works, which features matter, how to qualify leads at the booth, protect attendee data, connect captured leads to follow-up workflows, and understand where event registration, check-in, and networking platforms fit.
Trade Show Lead Capture App: How to Choose the Right Tool for Better Leads
A practical guide to choosing a trade show lead capture app that helps teams capture attendee information, qualify conversations, preserve context, and improve post-event follow-up. Learn which features matter, how lead capture differs from registration and networking tools, and how to evaluate your event tech stack.
Trade Show Lead Capture: A Practical Guide to Better Leads
Learn how to build a trade show lead capture process that goes beyond collecting badge scans. This guide covers lead capture methods, qualification, QR workflows, data collection, networking, follow-up, measurement, and practical ways to turn event conversations into meaningful business relationships.
How to Organize a Product Launch Event: Step-by-Step Guide
Learn how to organize a product launch event from strategy to follow-up. This practical guide covers goals, audience, budget, venue, registration, promotion, the product reveal, attendee networking, launch-day operations, KPIs, and post-event follow-up.
How to Organize a Founder Meetup: A Practical Step-by-Step Guide
Learn how to organize a founder meetup that attracts the right founders, creates useful conversations, and leads to meaningful follow-up. This practical guide covers goals, format, venue, registration, agenda design, networking, check-in, post-event follow-up, and success measurement.
How to Organize an Event for a University Community
A practical guide to organizing a university community event, from defining goals and building a team to budgeting, promotion, registration, check-in, meaningful networking, post-event follow-up, and measuring success.
How to Grow a Meetup Community: A Practical Growth Playbook
Learn how to grow a meetup community from the first members to a sustainable network. This practical playbook covers positioning, member acquisition, event formats, retention, engagement, networking, measurement, and repeatable community growth systems.
How to Build a Community Around Your Events: A Practical Playbook
Learn how to build a community around your events with a repeatable system for pre-event engagement, meaningful networking, post-event follow-up, and retention. This practical playbook helps organizers turn one-off attendance into an active community people want to return to.
Event Metrics Every Organizer Should Track: A Practical Guide
A practical guide to the event metrics every organizer should track across registration, attendance, engagement, networking, follow-up, retention, and ROI—plus formulas, dashboard ideas, and a framework for turning event data into better attendee outcomes.
Most Important Event KPIs for Organizers: Metrics That Actually Matter
A practical guide to the most important event KPIs for organizers, covering registration, attendance, engagement, networking, satisfaction, financial performance, retention, and post-event outcomes. Learn which metrics matter, how to calculate them, and how to build a KPI framework around real event goals.
How to Measure Event Success: Metrics, KPIs, and ROI
Learn how to measure event success with a practical framework for choosing event KPIs, calculating attendance and ROI, evaluating engagement and networking outcomes, collecting attendee feedback, and turning post-event data into better decisions.
When Should You Open Event Registration? A Complete Timing Guide
Learn when to open event registration, how early to launch sign-ups, what factors affect timing, and how event organizers can improve attendance and participant experience.