Event marketing and growth — page 3

Filling the room: landing pages, email, social, partnerships and paid channels for events.

333 stories in this topic

August 9, 202615 min

Why Three Is the Best Group Size: The Science of Optimal Conversation Groups

Discover why three people often create the ideal conversation group size for deeper discussions, balanced participation, and meaningful networking. Learn how group dynamics research explains the power of small groups and how MeetWho helps people find the right connections at events.

August 9, 202617 min

How to Prepare When You Don’t Know Who’s Coming: Networking Without an Attendee List

No attendee list doesn’t mean no plan. This guide shows how to prepare for networking by defining outcomes, researching the event context, spotting the right people in the room, starting useful conversations, and following up without relying on a public guest list.

August 9, 202620 min

How to Research Event Attendees Without Being Creepy

Learn how to research event attendees before a conference or networking event without crossing privacy boundaries. This practical guide covers ethical attendee research, public-source research, networking preparation, red flags to avoid, and a permission-based approach to deciding who you should meet.

August 9, 202616 min

Why Registration Platforms Rarely Solve Networking: Event Platform Limitations

Registration platforms help organizers manage attendance, but they rarely create meaningful professional connections. Discover why event networking needs smarter matching, participant intelligence, and relationship-building tools.

August 9, 202615 min

Is Luma Really Free? Understanding the Business Model

Wondering if Luma is really free? Explore Luma’s pricing model, free features, limitations, paid options, privacy considerations, and how it compares with modern event networking platforms like MeetWho.

August 9, 202616 min

How Luma Won Indie Communities: A Product Analysis

A product analysis of how Luma became popular among indie communities, examining its event experience, community-building approach, growth loops, and lessons for modern event networking platforms.

August 9, 202615 min

Turning One Luma Event Into a Subscribed Audience: A Complete Event Audience Building Guide

Learn how to transform a single Luma event into a subscribed audience using event audience building strategies, attendee engagement methods, follow-up systems, and smart networking workflows.

August 9, 202617 min

Building Referral Loops Into Luma Registration: How Event Referral Loops Drive Growth

Learn how to build referral loops into event registration flows and turn attendees into growth channels. Discover event referral loop strategies, user journeys, SEO best practices, and how platforms like MeetWho help organizers create better networking experiences.

August 9, 202618 min

Cross-Promoting Luma Events Across Communities: A Practical Event Cross-Promotion Guide

Learn how to cross-promote Luma events across multiple communities without overwhelming members or duplicating outreach. This practical guide covers partner selection, messaging, channel strategy, tracking, community etiquette, post-event follow-up, and ways to turn cross-promotion into stronger event networking.

August 9, 202617 min

Growing Your Luma Calendar Subscriber Base: Proven Strategies to Grow Event Subscribers

Learn how to grow event subscribers beyond basic calendar sharing with practical strategies for audience growth, registration optimization, engagement, and smarter event networking workflows.

August 9, 202615 min

Getting Your Event Onto a City Calendar: A Complete Local Event Listing Guide

Learn how to get your event listed on city calendars, improve local event visibility, reach the right attendees, and build stronger community engagement with practical event promotion strategies.

August 9, 202614 min

Writing a Luma Event Description That Converts: Complete Guide

Learn how to write a Luma event description that attracts the right attendees, improves registrations, and creates stronger event experiences with proven SEO, GEO, and conversion strategies.

August 9, 202616 min

Luma for Paid Workshops and Cohort Sessions: How to Choose a Paid Workshop Platform

Discover how Luma for paid workshops and cohort sessions compares as a paid workshop platform, what features organizers need, and how to manage registrations, engagement, and networking effectively.

August 9, 202617 min

Luma vs Bevy for Chapter-Based Communities: Which Platform Fits Your Community Model?

Compare Luma vs Bevy for chapter-based communities, including events, member engagement, networking, scalability, and how community teams can choose the right platform for their growth model.

August 9, 202614 min

Luma vs Splash for Field Marketing Teams: Which Event Platform Fits Better?

Compare Luma vs Splash for field marketing teams. Explore event creation, registration, attendee engagement, networking capabilities, and how MeetWho helps teams create more meaningful event connections.

August 9, 202616 min

Luma vs Eventbrite for Paid Ticketing: Fees, Features, and Better Event Management Options

Compare Luma vs Eventbrite for paid ticketing, including platform fees, ticket management features, attendee experience, and how modern event organizers can choose the right solution.

August 9, 202619 min

Using a Personal QR Alongside Luma Check-In for Better Event Networking

Learn how to use a personal QR code alongside Luma check-in without confusing event entry with networking. This guide explains the two-QR workflow, attendee experience, privacy considerations, QR placement, follow-up, and how tools such as MeetWho can help turn event attendance into more relevant professional connections.

August 9, 202614 min

Reducing No-Shows on Free Luma Events: A Complete Organizer Guide

Learn how to reduce no-shows on free Luma events with practical registration, reminder, engagement, and attendee management strategies. Discover how event organizers can improve attendance and create better networking experiences.

August 9, 202615 min

Do Luma Event Pages Rank on Google? A Complete Luma SEO Guide

Discover whether Luma event pages rank on Google, how Luma SEO works, what limits visibility, and how event organizers can improve search performance with better event pages and networking-focused platforms.

August 9, 202616 min

Luma Newsletters: Turning Attendees Into Subscribers

Learn how Luma newsletters help event organizers convert attendees into long-term subscribers, build communities, and create stronger post-event engagement strategies.

August 9, 202618 min

Luma Subscriptions and Paid Memberships for Communities: Setup, Use Cases, and Alternatives

A practical guide to Luma subscriptions and paid memberships for communities, covering how recurring community access works, what organizers should evaluate, common membership models, limitations, and when event-first tools such as MeetWho may better support registration, attendee management, and meaningful networking.

August 9, 202616 min

Setting Up Paid Tickets on Luma With Stripe: Complete Guide

Learn how to set up paid tickets on Luma with Stripe, manage event payments, configure ticketing workflows, and understand alternatives for creating professional events with registration and networking features.

August 9, 202616 min

Luma Invites and Email Blasts: Limits and Best Practices

Learn how Luma invites and email blasts work, understand invitation limits, discover email best practices, and explore smarter event engagement workflows.

August 8, 202613 min

How to Franchise a Meetup Brand: A Complete Guide for Community Growth

Learn how to franchise a meetup brand, scale local communities, build repeatable event systems, and create valuable networking experiences with the right strategy and tools.